SEO for Beginners

Is your goal this year to start using Google and search engines to promote your business? Do you have no idea where to start? Then this seminar is the ideal event for you. Learn how to make your website or blog Google friendly with search engine optimisation (SEO) with marketing expert Dave Chaffey of Netreach.

Dave will explain what is SEO and how you can use it to get your business appearing organically on the front page of Google and other search engines. Dave will also discuss how SEO can be simple to implement to get the best results.

This is a practical session focused on sharing skills, advice and know-how with plenty of time for you to ask your questions so it all makes sense.

Finding the right SEO consultant to help with your business is so much easier when you know what to ask, realistic costs and what's involved.

Who should come along to this event? 

Business owners and professionals who are interested in:

  • being able to talk with SEO consultants and web developers on a level playing field of knowledge
  • taking advantage of the free marketing available online
  • getting an understanding of how to make the most of SEO
  • making your business grow irrespective of the economic environment
  • having an effective way to market your business with very little expense
  • putting their businesses ahead of competitors and their noise
  • learning what's involved in online marketing so they can make informed business decisions

What you get for your ticket:

  • practical and useful introduction to SEO and social media from an inspiring marketing expert
  • delicious wine and nibbles
  • a fab Goodies Bag full of surprises!
  • 101 Social Media Tips from She Inspires
  • opportunity to learn and be inspired in a creative environment tucked inside a newly restored heritage building
  • chance to talk with government and industry representatives
  • time to network with other small business owners

Events Details

This event is being hosted by She Inspires at The Rocks Pop-Up in the charming and inspiring heritage building located at:

47 George Street, The Rocks - access also off Playfair Street

Starting at 5.30pm for 6.00pm for registration and networking

Seminar is 6.30pm - 7.30pm with audience questions

Finishing by 8.30pm

Wednesday 18th April

Tickets are $45 per person - 25% off tickets ($33.75) with special She Inspires promotional code - book your ticket via the She Inspires Social Media Calendar

Payment is via PayPal and Stella Online Media (parent of She Inspires).

Twitter and Facebook

The Twitter hashtag is #sheinspiresbiz 

Twitter handle is @she_inspires

About Dave Chaffey

Dave Chaffey is an internet marketing specialist, an author, TV presenter and one of the founders ofNetReach.

Over the past 5 years, Dave has built on an already stellar business career, diversifying into public speaking, writing and television appearances.

Most recently, Dave has appeared on Kochie's Business Builders on Channel 7 as a web marketing expert, providing advice on marketing for small business via the medium of the internet.

His thoughts on websites and small business marketing are also included within the book Strap on the Parachute: starting and turbo-charging a business in good times and bad, released in 2009, as well as throughout various blogs and websites across the globe.

What others say!

I found from running a series of small business seminars in 2011 that other small business owners were thrilled to have the opportunity to gather in the charming environment of a heritage sandstone building and to talk with creative business owners about their experiences.

This is what Andrea Mitchell had to say about it all:

"What a great event! Having heard about the event through the flying solo forum I wasn't quite sure what to expect but I was looking forward to speaking with other solo business owners and hoping to get some inspiration for my own projects.

I didn't really know anything about the rocks pop-up project so I was in for a treat. Not only did I get to speak to other entrepreneurs but I was introduced to the amazing creative space created as a result of the project. The official part of the evening let us hear from Belinda about the creation of the space and the process she went through which provided a great balance to being able to wander at random, talking to other attendees and shop owners."